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Approximate Thinking Approximation Art Books Consumer Behavior Creativity Cultural and Creative Industries Cultural Products Cultural Resources Innovation Marketing Stories Systems Trends

“Love the Refugees” : Why the Token Representative in Business and Culture works – a Market and Consumer Behavior Perspective

This post is about the power of the ‘token representative’. The image of the refugee of today, is replacing that of the mobster of yesterday. It is always easier (and more emotionally satisfying) to use ‘approximate thinking’ and remember a simplified story. Interestingly, this is flowing from cultural products like Film to other areas, including business and entrepreneurship…

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Approximate Thinking Approximation Creativity Cultural and Creative Industries Cultural Products Cultural Resources Innovation Knowledge Marketing Measurement Research Systems Tech Work

The Global Innovation Index 2022: Measurement, Growth, and Achieving Innovation Goals

Can Economists ruin Innovation with an Index? Thoughts on measuring innovation, growth, culture, and creativity.

The 2022 Global Innovation Index report released by WIPO has been published for 2022. Here are some of thoughts on the report, including a few comments and reflections on innovation, economic growth, measurement, and cultural resources.

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Consumer Behavior Cultural and Creative Industries Innovation Knowledge

August bits

Readings, comments, links, and Quotes from the month of August.

Topics include thinking, brands, consumer behavior, and Innovation.

Four Questions we might never answer:

  1. Do we see the same Red?
  2. What happened before the Big Bang?
  3. How is consciousness created?
  4. What is inside black holes?
    https://t.co/fZIWIXOq9u

Very insightful : many people (men more likely) would rather endure pain than be alone with their own thoughts .. !
(Caveat: Curiosity ?)
https://t.co/SmPsHvZKdO

NFTs can have great implications for marketing, engagement, and content creation. Brands are taking notice.
https://t.co/QJ2AML4YlD

The science of relaxing music: Weightless (Marconi Union) is still the undisputed leader, but these music tracks have been ranked according to their ability to reduce anxiety & stress.
https://t.co/S8iMcjSYrR

‘Self-evident: Evident to one’s self and to nobody else.’

  • Ambrose Bierce

Caution: Sometimes ‘working’ your hobbies makes them less enjoyable ..! https://t.co/vrSErMy7aZ

I’m going to destroy Android, because it’s a stolen product. I’m willing to go thermonuclear war on this.

Nothing disturbs me more than the glorification of stupidity

  • Carl Sagan

It doesn’t matter how many people hate your #brand as long as enough people love it,
https://t.co/4HamGJ2mTa”

Facebook recently unveiled its plans to pay influencers $1 billion to utilize its products, in a program that’s set to run until the end of 2022.
https://t.co/sqiEdzvVc0

The Shanghai Astronomy Museum.
A design masterpiece partially inspired by the three-body problem.. (the book by Cixin Liu with the same title is amazing too).
https://t.co/UB6sGqoYrq

Reading minds might be a little harder than previously thought ..
https://t.co/bWINUjK9L6

The fear of death follows from the fear of life. A man who lives fully is prepared to die at any time.

  • Mark Twain

The priming effect in #psychology (it is effectively used in advertising, among other fields).
Your responses to certain things are affected by certain exposures without intention..
https://t.co/Gb83OGwtkg

An interesting experiment:
To encourage the youth to consume culture, France is giving teenagers ~Euro 300 to spend on cultural products, with a few restrictions.
Some results are in: 75% of purchases so far are books, two thirds of those are manga.
https://t.co/5dqULP75ib